Background

UN Women, grounded in the vision of equality enshrined in the Charter of the United Nations, works for the elimination of discrimination against women and girls; the empowerment of women; and the achievement of equality between women and men as partners and beneficiaries of development, human rights, humanitarian action and peace and security.

The European Union and the United Nations have launched the Spotlight Initiative aimed at addressing all forms of violence against women and girls, and harmful practices, which will follow a transformative and evidence-based approach, addressing unequal power relations between men and women and focusing on gender equality and women’s empowerment. In line with the principles of the 2030 Agenda for Sustainable Development, the Initiative will follow a human rights-based approach and take into consideration the specific needs of women and girls who experience multiple and intersecting forms of discrimination and uphold the principle of “leaving no one behind”.

Spotlight Initiative aims to support transformative change on the ground to end violence against women and girls, in numerous countries globally. In order to ensure coherence, alignment, quality, and strong technical support for a programme of this size with regional specificities, the Initiative will be supported by a Technical Unit. A multi-partner fund has been set up to receive, disburse and manage funds and deliver programmes under the Initiative. The Secretariat for the Initiative will comprise two parts, the programme fund management component (housed at the Multi-Partner Trust Fund Office) and the Technical Unit (housed at UN Women).

The Technical Unit is accountable for the technical quality and coherence of the Initiative, it will respond to requests from the Fund’s Strategic and Operational Committee, for support and assistance to: Provide key technical support and guidance in development of country programmes: collaborate with and provide support to technical officers of UN Agencies at country and regional levels to guarantee the technical quality and coherence of the Fund, regularly brief and consult all relevant UN Agencies, serve as a liaison to civil society at the global level to build partnerships and ensure inclusion, ensure timely deployment of technical capacity to country programmes as needed, initiate and support regional programming where there is no regional structure, make the linkages between programming and policy outputs, provide on-going monitoring support for quality assurance, coordinate the evaluation of programmes, and ensure public information, communication and visibility for the Initiative and Conduct analysis and management of the Fund’s knowledge.

The Technical Unit will be led by a Senior Technical Advisor who will work closely with the Fund’s Secretariat, the core implementing agencies (UN Women, UNFPA, UNDP) and the Administrative Agent (MPTFO) and will be overseen by the EOSG.

Under the guidance and direction of the Senior Technical Advisor of the Fund, the Communications and Visibility Specialist is responsible for leading the development and implementation of communications, advocacy and outreach strategies and plans, with a specific focus on media;  leading the development and dissemination of the Fund’s communication materials globally and in the Fund’s programme countries; managing media relations for the Fund; Building and maintaining partnerships with all relevant stakeholders; overseeing  the Fund’s online presence ; providing Technical Support on strategy design and implementation of communication for development activities; and facilitating knowledge building and sharing.

Duties and Responsibilities

Manage the development and implementation of communications, advocacy and outreach strategies and plans, with a specific focus on media:

  • Design, develop and implement a communications strategy for the programme in collaboration with relevant partners;
  • Conduct communication needs assessments for the Fund at the global level and support the same for the Fund’s programmes at country and/or regional levels;
  • Design, develop and implement the Fund’s communications, advocacy and outreach strategy, including media strategies;
  • Ensure the integration of communications, advocacy and outreach strategies into proposals for the Fund’s programmes;
  • Monitor and analyze print and social media and prepare reports at the global level and support the same for the Fund’s programmes at country and/or regional levels;
  • Launch and/or support global and local/regional campaigns and special events, as needed;
  • Provide substantive advice and guidance on communications, advocacy and outreach to and coordinate with the Fund’s programme teams at country and/or regional levels.

Manage the design, development and dissemination of the Fund’s communication materials globally and in the Fund’s programme countries:

  • Design, develop and produce communication and advocacy instruments and materials, including briefing materials, press releases, and articles and coordinate its dissemination through effective channels;
  • Identify, launch and manage information opportunities, activities, approaches and platforms and partners;
  • Provide substantive advice on advocacy materials and publications to the Fund’s programmes;
  • Lead the engagement and supervision of video producers and other communication specialists to produce audio/ visual material on the Fund’s programmes;
  • Finalize brochures, factsheets, stories from the field to inform media and general public on the Fund’s programmes;
  • Keep an ongoing repository of country level stories on impact.

Manage media relations for the Fund:

  • Lead relationship-building with press in relation to the Fund’s programmes;
  • Manage and update database of relevant press for the Fund’s programmes;
  • Respond in a timely manner and clearly to media inquiries and to a variety of inquiries and information requests; prepare related correspondence; identify topics, background information, news-related development and coverage of interest;
  • Organize roundtable discussions, press conferences, and briefing sessions with press in relation to the Fund’s programmes;
  • Facilitate interviews with principals and senior managers and connect media with subject experts from the core implementing agencies, funds and programmes;
  • Finalize talking points for the members of the Political and Operational Committee and the principals of the core implementing agencies.

Build and manage partnerships with all relevant stakeholders:

  • Identify and develop new communication partnerships and alliances to enhance the Fund’s visibility; manage and nurture existing partnerships;
  • Liaise with advocacy partners and undertake outreach to civil society organizations, governments, and other groups to ensure that newsworthy information on the Fund reaches the public and donors;
  • Guide and collaborate closely with communications colleagues of the Fund’s core implementing agencies to ensure consistency with corporate policies, messaging and initiatives.

Oversee the Fund’s online presence:

  • Oversee and maintain the Fund’s website, including developing design and content;
  • Coordinate with the Fund’s programmes to solicit engagement and ensure a dynamic web presence;
  • Oversee and manage the global social media accounts in line with corporate social media policies and provide support to the Fund’s programmes.

Provide technical support on strategy design and implementation of communications for development (C4D) activities:

  • In close collaboration with the Fund’s core implementing agencies, orient and assist the design and the implementation of C4D component of national and regional programmes aiming at: (a) behavior and social change at individual, households and community levels; (b) increased community/youth/women participation and empowerment; (c) and social mobilization of civil society organizations;
  • Develop training materials and activities to build capacity in C4D both internally (UN Staff) and externally (government counterparts, other implementing partners) with a focus on rights-based, integrated, and measurable communication for development interventions in support of programme sustainability;
  • Provide technical support to research, develop, and produce evidence-based strategies on C4D and social norms change;
  • Assist in the development and implementation of tools (qualitative and quantitative) for the monitoring, evaluation and documentation of C4D interventions based on applied communication research and frequent visits to projects sites. Disseminate C4D research findings and best practices, and support exchange of experience and provisions of new methods to relevant partners;
  • Follow up and monitor the production of C4D materials to ensure technical quality, consistency and relevancy of communications materials that are developed, produced and disseminated to target audience (e.g. individuals, communities, government officials, partners, media etc.).

Facilitate knowledge building and sharing:

  • In close collaboration with the Fund’s Capacity Development and Knowledge Management Specialist, identify and synthesize best practices and lessons learned from the Fund’s country and/or regional programmes and support the development of the Fund’s knowledge products;
  • Provide trainings and workshops on communication and advocacy as appropriate.

Key Performance Indicators:

  • High-quality Communications and Outreach Strategy and timely implementation which leads to greater exposure and understanding of the Fund’s work;
  • High-quality and relevant advocacy materials and content for the website and social media channels;
  • Regular interactions with mass media, as shown by coverage;
  • Regular exchange of information between the Fund’s programme country and/or regional teams;
  • High-quality and timely inputs to strategy design and implementation of C4D activities;
  • High=quality knowledge management products.

Competencies

Core Values:

  • Respect for Diversity;
  • Integrity;
  • Professionalism.

Core Competencies:

  • Awareness and Sensitivity Regarding Gender Issues;
  • Accountability;
  • Creative Problem Solving;
  • Effective Communication;
  • Inclusive Collaboration;
  • Stakeholder Engagement;
  • Leading by Example.

Please visit this link for more information on UN Women’s Core Values and Competencies: http://www.unwomen.org/-/media/headquarters/attachments/sections/about%20us/employment/un-women-employment-values-and-competencies-definitions-en.pdf

Functional Competencies:

  • Ability to communicate sensitively, effectively and creatively across different constituencies;
  • Strong knowledge of managing web-based knowledge management systems;
  • Excellent understanding of production, graphic design and photography standards;
  • Strong knowledge of social media platforms and experience in social media outreach;
  • Excellent oral and written communication and editing skills;
  • Excellent communication, networking and advocacy skills;
  • Ability to provide advice and be strategic and analytical;
  • Good knowledge of media landscape;
  • Strong knowledge of gender and human rights issues;
  • Experience in working on rights based approaches including intervention models to address multiple and intersecting forms of discrimination is desirable.

Required Skills and Experience

Education:

  • Master’s degree (or equivalent) in communications, public relations, journalism or relevant field is required.

Experience:

  • At least 7 years of professional work experience at national or international level in public relations, communications or advocacy, including in media relations, with emphasis on participatory communication, community development, communication planning, social mobilization, participatory research, and training and impact evaluation of communication interventions, ideally in the field of gender equality;
  • Practical experience in the adaptation and application of communication/C4D planning processes to specific programmes;
  • Experience in working developing countries;
  • Mastery in the use of social media;
  • Experience in media relations is an asset;
  • Experience working on gender and human rights issues. Experience in utilization of C4D methodologies for behavioural change is an asset.

Languages:

  • Fluency in English is required;
  • Knowledge of another UN official working language is an asset.

Application:

  • All applications must include (as an attachment) the completed UN Women Personal History form (P-11) which can be downloaded from http://www.unwomen.org/about-us/employment Kindly note that the system will only allow one attachment. Applications without the completed UN Women P-11 form will be treated as incomplete and will not be considered for further assessment.

Note:

In July 2010, the United Nations General Assembly created UN Women, the United Nations Entity for Gender Equality and the Empowerment of Women. The creation of UN Women came about as part of the UN reform agenda, bringing together resources and mandates for greater impact. It merges and builds on the important work of four previously distinct parts of the UN system (DAW, OSAGI, INSTRAW and UNIFEM), which focused exclusively on gender equality and women's empowerment.