Historique

UN Women, grounded in the vision of equality enshrined in the Charter of the United Nations, works for the elimination of discrimination against women and girls; the empowerment of women; and the achievement of equality between women and men as partners and beneficiaries of development, human rights, humanitarian action and peace and security.

The Unstereotype Alliance is a thought and action platform convened by UN Women that brings together a powerful global coalition of industry leaders from the private sector behind the common goal of eliminating gender bias and harmful gender stereotypes from their advertising. 

To achieve its goal of driving systemic change at a global level, the Unstereotype Alliance will be implementing its first, public-facing ‘Business to Consumer’ (B2C) communications campaign.  This initiative aims to create a movement by driving awareness, engagement and action from the public regarding unconscious bias and stereotypes.

The Unstereotype Alliance will also hold its annual summit in March which will be conducted virtually for the first time. This annual gathering brings together global and national members of the Alliance to establish priorities for the year ahead, and build momentum and commitment from attendees to achieve progress in the eradication of stereotypes from advertising and media.

The Unstereotype Alliance Secretariat at UN Women hereby seeks to recruit a Campaign Coordinator Consultant to manage and support both initiatives.  Under the supervision of the Head of the Unstereotype Alliance Secretariat (HUAS), the Campaign Coordinator Consultant will work closely with the Strategic Communications and Brand Building Consultant on all aspects of project management and stakeholder engagement. This will include coordinating all campaign partners and outputs from creative development through to production, deployment and implementation of the B2C campaign. In addition, the Campaign Coordinator Consultant will be responsible for the project management and co-ordination of the Unstereotype Alliance Annual Global Summit.

Devoirs et responsabilités

Responsibilities:

Under the supervision of the Head of the Unstereotype Alliance Secretariat (HUAS), the Consultant shall perform the following assignments, which may vary in accordance with the priorities of the Unstereotype Alliance Strategic Communications plan:

1.  B2C Campaign and Project Management

  • End-to-end project management of the B2C campaign including overseeing the creative development workstreams across several pro bono partners, consultation with colleagues and stakeholders, and campaign implementation
  • Leading the execution of the detailed project plan, all associated meetings, sign off points, and stakeholder co-ordination to ensure the campaign is delivered according to time and budget
  • Facilitating the creative development process and asset production, aligning with the core working group (Deputy Vice Chairs - DVCs - Unstereotype Alliance Secretariat  National Chapters) and working closely with partner agencies and production partners to deliver campaign assets for global use
  • Interfacing with relevant UN Women teams as appropriate to ensure all clearance and content is delivered accordingly (according to local requirements, legal requirements, formats and languages)
  • Co-ordinating the influencer workstream, working alongside the Strategic Communications Consultant and Social Media Consultant, UN Women Communications team and legal team through selection phases, Due Diligence, and legal processes
  • Co-ordinating and project managing campaign materials and publications - working alongside the Strategic Communications Consultant and core stakeholder group to identify the content and liaising with UN Women experts, National Chapters in consultation with the National Expansion Programme Consultant, and external sources to deliver the relevant content to the agency and manage through to final design
  • Disseminating all campaign assets to relevant Members, Country Offices and National Chapters in a timely manner and according to format and language requirements
  • Ensuring all creative assets adhere to the Unstereotype Alliance and UN Women brand guidelines
  • Liaising between Members and National Chapters for asset delivery and language variants including the translation process
  • Media Management – coordinating the media inventory donations and committed activity and working across the Membership and stakeholder group to define asset and file delivery requirements, working closely with the HUAS and Strategic Communications Consultant to provision necessary pro bono documentation according to UN Women protocols
  • PR – working closely with the Strategic Communications Consultant to activate the PR plan and manage associated assets and content.

 

2.  Stakeholder management

  • Providing coordination and support for all key stakeholders including DVCs, Unstereotype Alliance Secretariat, National Chapters, and agencies.
  • Acting as focal point for the production agency and media agency, interface with the strategic agency and PR agency via the Strategic Communications Consultant
  • Managing dialogue with core working group, internal functions (UN Women Communications team, SPD colleagues) and broader membership with ongoing campaign updates and requests
  • Maintaining communication and support to UN Women Country Offices and National Chapter members.

 

3.    Annual Global Summit project management

  • Managing the planning of the Global Annual Summit event including development of a detailed timeline, technical and production requirements, and implementation arrangements
  • Creating and oversee project management of the event, working with the Unstereotype Alliance Secretariat team to coordinate outreach and engagement of participating members and speakers, UN Women colleagues, and external partners, communicating key dates, deadlines and deliverables
  • Coordinating all pre-planned filming and production as well as plans for all live sessions, working with the relevant technical, internal and external stakeholders as well as pro-bono partners
  • Working closely with the Unstereotype Alliance Secretariat team members and assisting in the finalization of agendas, timing and invitations and the production of key supporting documentation and materials
  • Supporting the HUAS in organizing all necessary preparation sessions including speaker briefings and coordination of documents, plus managing speaker requirements, as necessary.

 

Deliverables:

  • Project roadmap and delivery schedule for B2C campaign
  • Pro bono documentation for all member contributions to deliver the campaign, working in collaboration with the Programme Associate and HUAS
  • Delivery of global campaign implementation toolkit for use across Unstereotype Alliance Membership (global and National Chapters) in collaboration with creative production partners and UA Secretariat colleagues
  • Delivery of full asset suite, including but not limited to launch film and variants, campaign materials and publications, influencer activation assets, all digital assets
  • Post campaign analysis to be completed at the end of the contract to evaluate campaign effectiveness and learnings to date
  • Detailed project plan, timeline and budget for Unstereotype Alliance Annual Global Summit
  • Delivery of Annual Global Summit key documentation and materials including pro bon agreements, speaker briefing documents, run of show documents, agenda and invitation documents
  • Implementation of Annual Global Summit

Compétences

Core Values:

  • Respect for Diversity
  • Integrity
  • Professionalism

Core Competencies:

  • Awareness and Sensitivity Regarding Gender Issues
  • Accountability
  • Creative Problem Solving
  • Effective Communication
  • Inclusive Collaboration
  • Stakeholder Engagement
  • Leading by Example

Qualifications et expériences requises

Education:

  • Master's degree is required in one or more of the following disciplines: International Relations, Event management, Public Relations, Communications, gender studies or other related fields
  • Bachelor's degree is required in one or more of the following disciplines: International Relations, Event management, Public Relations, Communications, gender studies or other related fields with 2 additional years of experience

Experience:

  • Experience working for a PR or advertising agency in an account handling capacity, or inhouse brand experience working with creative teams and/or external agencies
  • Track record of at least 5 years managing multi-market campaigns (ATL, TTL, Digital)
  • Experience with social media campaign delivery including influencer activations
  • Extensive project management experience on projects with multiple deliverables, tight delivery parameters and management of stakeholder groups including senior stakeholders
  • Experience working on high-profile events including project management responsibilities, production co-ordination and event delivery.
  • Knowledge and experience of Influencer engagement
  • Knowledge in Public Relations activities
  • Strong attention to detail and time keeping
  • Strong writing skills
  • Familiarity working with United Nations entities is beneficial

Language:

  • Fluency in oral and written English is essential.
  • Knowledge of another official United Nations language is desirable.