National consultant - Content Writer for LPDC New website


Location : Beirut, LEBANON
Application Deadline :22-Mar-21 (Midnight New York, USA)
Type of Contract :Individual Contract
Post Level :National Consultant
Languages Required :
Arabic   English  
Duration of Initial Contract :104 working days spread over the period of 6 months
Expected Duration of Assignment :104 working days spread over the period of 6 months

UNDP is committed to achieving workforce diversity in terms of gender, nationality and culture. Individuals from minority groups, indigenous groups and persons with disabilities are equally encouraged to apply. All applications will be treated with the strictest confidence.

UNDP does not tolerate sexual exploitation and abuse, any kind of harassment, including sexual harassment, and discrimination. All selected candidates will, therefore, undergo rigorous reference and background checks.


Background

The Lebanese Working Group on Palestinian Refugees, which became later known as the Lebanese-Palestinian Dialogue Committee (LPDC), was created in November 2005 by the Council of Ministers, in response to the goal set by the Government of Lebanon (GoL) to improve the living conditions of Palestinian refugees in Lebanon. The UNDP project seeks to strengthen the capacity of the LPDC (2020-2023) and to enable the Government of Lebanon to set up a comprehensive policy on the Palestinian refugee issues, with a view to improving their living conditions. Project components include:

•             Output 1: Strengthen Dialogue facilitation and conflict prevention capacity;

•             Output 2: Support Legislative Reform agenda;

•             Output 3: Strengthen strategic Communication and Coordination roles;

•             Output 4: Increase Policy research capabilities;

Under the Output 3, the LPDC has been working on its communication component, which consists of developing the communication strategy, building and designing the website, and enhancing the reach of its news supplement “Jousour”, which aims to improve the relations between the two communities through evidence-based journalism. The primary objective of Output 3 is to

In this context, UNDP requires the services of a “Copy/Content Writer” to support the LPDC project in adapting its external communications to effectively communicate with different audiences.


Duties and Responsibilities

Under the supervision of the LPDC Project Manager and the LPDC Communications Advisor, the consultant will:

Content writing

  • Thoroughly review LPDC’s needs, public image and target audiences through available publications (online and print), research materials and interviews with subject matter experts.
  • Develop a content strategy for LPDC website and other communication channels. The strategy should clearly outline the types of content to be produced to reach specific audiences. Content strategy should include a detailed content plan. The copy/content writer shall act as a primary focal point for the implementation of the strategy during the contract duration
  • Research, write, edit and publish materials including news and speeches for digital platforms that are captivating and SEO friendly. Curate stories, images and videos in LPDC website. Ensure accurate and consistent web presentation of stories, headlines and images in Arabic and English, including proofreading of texts.
  • Deepen cooperation with external research entities. Engage with external partners and research community to collaborate on research. Work with copy/content writers of other organizations to ensure synergies and coordinated communication efforts. Review partner materials to be published and/or translated on the LPDC website
  • Collaborate with video, photo and social media colleagues to package multimedia content effectively and compellingly

SEO

  • Use working knowledge of SEO to improve traffic generation on the LPDC website
  • Create digital and print marketing tools including dynamic emails, websites, blog posts, images and videos that enhance marketing efforts
  • Enforce brand tone and voice guidelines for all digital content and copy.
  • Monitor web analytics with an eye to strengthening web content in ways that attract and retain visitor interest and improve user journey on the LPDC website

Other

  • Lead the process of building a content archive for all project content produced to date, including news articles, publications, press releases.
  • Act as a principal focal point for content publication on the LPDC website. 
  • Assist in managing the social media accounts of the project
  • Develop a training for project personnel on the medium-term (1-2 years) implementation of the content strategy

For additional information, please refer to ANNEX I – Terms of Reference


Competencies

Functional Competencies:

  • Fluency in Arabic and English is mandatory; Fluency in French is desirable.
  • Excellent analytical and reporting skills;
  • Responds positively and efficiently to feedback;
  • Ability to handle a large volume of work in an effective and timely manner

Corporate Competencies:

  • Fluency in oral and demonstrated superior writing skills in Arabic are required
  • Excellent writing skills in English is an advantage
  • Sophisticated understanding of multimedia content, including how it can best be produced, packaged, published and shared on websites, on social media and with news organizations
  • Excellent ability to interact professionally with a diverse group of individuals,
  • Entrepreneurial spirit with a strong sense of ownership, urgency and follow through.
  • Demonstrated ability to work independently and with a team to meet deadlines,


Required Skills and Experience

Academic qualifications:

  • Bachelor’s degree in journalism, communications, digital marketing or a related field.

Years of Experience:

  • 5 years of professional experience in the field of Communications / Journalism
  • 3 years of experience in producing, editing and disseminating content for online audiences ideally media outlets, international brands, political parties, NGOs, or other international institutions,
  • 3 years of experience producing and interpreting web or social media analytics to inform strategies and work plans
  • Demonstrated experience in conducting research to develop original content
  • Experience working with communications related to refugees and/or humanitarian issues is an advantage, but not required.
  • 1 year of experience (working knowledge) of content management systems and other tools for online publishing and distribution of content

How to Apply:

The consultancy is open for all national and international consultants who meet the selection criteria and propose a competitive fee. Interested consultants are requested to apply only through this UNDP jobs portal.
Submissions through any other media will not be considered.
The application must include all of the following documents:
1. P11

2. Portfolio
3. Annex 3 (Offerors Letter) and
4. Financial proposal

All files shall be submitted in one single document and uploaded as word or PDF file to the UNDP job site.
It has been observed that bidders don’t submit all requested documents and thus reducing their chance to be selected for a contract with UNDP. before you submit your offer please revise that the application is complete and comprises all documents.

Incomplete applications will not be considered.



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