Emplois au PNUD - 70029- Local Consultant on Public Relations and Social M

Local Consultant on Public Relations and Social Media

Lieu :

Prishtinë/Priština, Kosovo, UNSCR 1244 (1999)

Type de contrat :

Individual Contract

Date de commencement :

18-Jan-2017

Date limite de candidature :

12-Jan-17 (Minuit New York, États-Unis)

Niveau du poste :

National Consultant

Durée du contrat initial

18 January 2017 to 31 December 2017

Langues requises :

Anglais

Durée prévue de la mission :

18 January 2017 to 31 December 2017

Le PNUD s’engage à recruter un personnel divers en termes de genre, de nationalité et de culture. Nous encourageons de même les personnes issues des minorités ethniques, des communautés autochtones ou handicapées à postuler. Toutes les candidatures seront traitées dans la plus stricte confidentialité. Le PNUD ne tolère pas l’exploitation et / ou les atteintes sexuelles, ni aucune forme de harcèlement, y compris le harcèlement sexuel, et / ou toutes formes de discrimination. Tous/tes les candidats/tes selectectionnes /ées devront ainsi se soumettre à de rigoureuses vérifications relatives aux références fournies ainsi qu’à leurs antécédents.

Historique

The Aid for Trade project aims to support Kosovo’s public institutions, private enterprises and other relevant stakeholders as they strive to develop a vibrant and export-oriented private sector. The project attempts to achieve these objectives by strengthening the technical capacities of partner beneficiaries and facilitating their access to relevant support services. As part of these broader goals and objectives, the Aid for Trade project provides targeted technical assistance interventions to support the capacities of the Ministry of Trade and Industry (MTI) in designing and monitoring gender responsive policies on private sector development and job creation. In this regard, the project supported development of evidences and conduction of several analytical assessments that informed key institutions in designing targeted policies and strategic plans.

Moreover, project extended its cooperation with the Kosovo Investment and Enterprise Support Agency (KIESA), an agency within MTI whose mandate is to contribute to the economic development through the promotion of foreign and domestic investments; provide support to small and medium businesses (SMEs), assist with management of the economic zones and promote export, and tourism in Kosovo.

Thus, in the frame of the existing circumstances, the AFT seeks to support KIESA in developing a clear and new form of communication strategy with all stakeholders using a wide range of communication tools, with emphasis on social networks.

Objectives of Assignment

The objective of the assignment is to design and implement communication / public relations strategy and plan in order to positively highlight results of KIESA. Public relation person should use a wide range of media to communicate results achieved by KIESA through the planned publicity campaigns and PR activity.

Assignment will be conducted in line with UN 8 Point Agenda and the UNDP Gender responsive mandate.

Devoirs et responsabilités

The following tasks will be performed by the local consultant in close cooperation with and under direct supervision of the responsible staff within KIESA and UNDP Programme/Project team:

Consolidate the communication strategy of KIESA and prepare implementation of the strategy for a three-year period;
Set up the concrete goals aimed to be achieved in a calendar year by the agency, namely PR and Marketing;
Expand communication with all stakeholders using a wide range of communication tools available and create new if needed;
Create accounts on social and professional networks such as on the Facebook, Twitter, Instagram, LinkedIn, YouTube, etc. and supervise and update content across all channels with the primary purpose of informing the public, and improving the communication by posting text, photos, video, links, etc. in the new format;
Support and supervise the Marketing Office in the production of promotional video materials in the conception, production and distribution;
Advise and support KIESA in the promotion, expansion of networking with businesses, institutions, business associations, media, foreign relations, communication with partners, potential investors, development of PR materials about KIESA's activities and presentation in media and communication with the public;
Prepare and coordinate development of the communication topics in the different platform by securing that the content and accuracy of the message is in line with the agency's brand and communication strategy;
Prepare and coordinate promotional material from the whole spectrum of communication tools in the support of the agency, and all integral components of the agency;
Prepare and edit promotional materials such as press releases, key messages, newsletters, reports and brochures;
Write and edit promotional texts and video materials for communication tools with emphasis on the online, social media;
Develop and implement a monitoring system for media and create a list of journalists / editors from all media collaborators interested in the work of KIESA;
Coordinate and prepare all promotional materials about the events the agency is organizing or where it is present, ensuring better coverage of the events and KIESA’s work in the media.

Expected Results

The KIESA communication strategy consolidated for a three-year period.

Target Due Dates

18 Jan 2017 – 31 Dec 2107